Avoid These Social Media Fails On Memorial Day

Avoid These Social Media Fails On Memorial Day

24 Apr 2017

Publication: ID.me   |   Author: Lucy Stratton   |   (View original article)

Memorial Day honors and remembers those who died serving their country, but many brands on social media fall short (or worse) when it comes to acknowledging the holiday.

“This is an extremely sensitive topic and, if not done properly, it can truly torpedo your marketing campaign,” says Jennifer Pilcher, the founder of MilitaryOneClick and a Navy spouse.

If your audience has personal ties to the military, a social media fail on Memorial Day could cost you customers.

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